“We are focussed on creating a great online experience”

Having taken the helm of Meri Meri in June this year, Kelly Schneider Lees has big plans for the US and UK business. Progressive Party Europe caught up with her to find out more about the party company.

Established in 1985 when founder Meredithe Stuart-Smith sold Meri Meri’s first range of glittery greetings cards to Bergdorf Goodman in New York city, the company quickly grew with tableware and bunting following soon, and the ‘invention’ of the cupcake kit in 2008, to the position it is in today where the range is sold in 69 countries, in over 5,000 shops and online.

The UK arm of the business began in 2001 with greetings cards, and partyware followed in 2009. Between the offices in Cheltenham, UK and Reno, Nevada, the company now employs around 90 people.

Ceo Kelly Schneider Lees, explains the business today: “Meri Meri designs everything fun for life’s celebrations – partyware, seasonal decorations, heirloom-quality children’s gifts and dreamy dress-up. Our products are inspired by the imagination of childhood and rooted in sophisticated design.”

To read the full article in the latest issue of Progressive Party Europe, simply click here.

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