Star Wars: The Rise of Skywalker has now officially smashed through the $1 billion barrier at the global box office, following a strong Christmas and New Year.
Other 2019 records for Disney include Marvel Studios’ Avengers: Endgame securing the all-time global box office crown with $2.798bn and Frozen 2 setting the highest global animated opening of all time with $358.4m.
All three franchises are already popular choices for balloons, partyware and costumes, but the boost given to the brands in 2019 means that is set to continue through 2020 and beyond.
Rubie’s collection of classic Star Wars costumes are expected to continue to sell well into 2020, while Pioneer Europe also offers a wide range of Qualatex Star Wars balloons across latex and Deco Bubble. Amscan’s dedicated The Rise of Skywalker collection comprises a range of foils including Mini Shapes, SuperShapes and standard foils as well as generic Star Wars partyware and decor.