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Pioneer Europe launches sustainable retail small count packaging

Pioneer Europe has reinforced its commitment to sustainability with a significant enhancement to its small count latex packs.

The company has introduced a redesigned packaging that reduces plastic usage by 45% without compromising strength or performance.

Key features of the new packaging include a thinner bag design and a shift in material composition. The film used in the production of the new 6ct bags now incorporates 30% recycled material, contributing to a decreased environmental footprint and aligning with Pioneer Europe’s commitment to responsible manufacturing.

Continuing its tradition of using polypropylene (plastic category 5), the company ensures that the new packaging remains easily recyclable. Customers can recycle the packaging alongside other soft plastics at designated recycling points.

Effective immediately, all newly introduced products and replenished stock will be packaged using the updated film. Customers are advised that existing stock with traditional packaging will be available until depleted.

Anna Hickman, product manager at Pioneer Europe, commented: “Pioneer Europe continues to set new benchmarks in sustainability and this updated marks another stride in our ongoing commitment to environmentally conscious better practices.”

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