More than 100 Yorrik skeletons were hidden throughout the country, giving consumers an opportunity to win prizes ahead of Halloween.
On Friday 9 and Saturday 10 September, Party City hid life-size skeletons in some of the nation’s most historically haunted cities. Yorrik, the retailer’s life-size posable skeleton and Halloween mascot made special appearances in the following locations to celebrate the 50-day countdown to Halloween:
Baltimore
Charleston
Charlotte
Chicago
New Orleans
Portland
Salem
San Antonio
Savannah
St Augustine
Those who found Yorrik were prompted to scan QR codes to enter for a chance to win over 100 prizes and learn more about Yorrik. Prizes include Yorrik and Family Prize Packs, Party City gift cards, Glam Boneyard Party Packs and more.
Odette Welling, vice president of Halloween at Party City, commented: “Halloween is all about fun and a little mischief, and our mascot Yorrik knows that better than anyone. We’re Halloween-obsessed at Party City and are beyond excited to provide consumers with an engaging, interactive way to jumpstart the season and officially countdown to Halloween weekend. We can’t wait to see how many people find Yorrik in each of these spooky cities.”