The Best Licensed Dress-Up or Partyware finalists list, which was released yesterday (Monday 23 July), revealed that Rubie’s Masquerade, Unique Party, Christy’s By Design and R H Smiths & Sons (Smiffys) have all been shortlisted by the judges.
The judging itself took place at the Business Design Centre earlier this month. Almost 5,000 products were entered into the awards this year, to be considered by well over 100 high-profile retail buyers who each selected their top five products in each category.
Best Licensed Dress-Up or Partyware Finalists 2018
- DC Superheroes Collection for Sainsbury’s from Rubie’s Masquerade
- Disney Princess Belle Limited Edition from Rubie’s Masquerade
- Harry Potter Partyware Range from Unique Party
- Marvel Collection for George@Asda from Christy’s By Design
- Peter Rabbit TV Dress-Up Range for Asda from RH Smiths & Sons
- Roald Dahl Collection for F+F at Tesco from RH Smiths & Sons
Rubie’s Masquerade has also been shortlisted for The Innovation Award, for its hugely popular viral hit, the Jurassic World inflatable T-Rex. The costume – which has its own fan-created Facebook page – is up against a Sgt Pepper Jukebox, an Iron Man LED Suitcase and SEGA Sonic The Hedgehog Footwear, among others.
Over 1,400 retailers, licensees and industry suppliers are set to attend this year’s big event, which is taking place on Tuesday 11 September at London’s Grosvenor House Hotel.
Tickets are available from Createvents on 01183 340085 or email clare@createvents.co.uk.
