As part of its ongoing collaboration, Gemar is supplying the balloons for the upcoming Balloon Museum in London.
The Balloon Museum, which has run in a range of cities including Rome, Paris, Milan, Naples and New York, and is now heading to Old Bilingsgate in London from 27 December, 2023 until 18 February, 2024.
The theme of the event is EmotionAIR – a unique exhibition which explores the relationship between art and emotions through the medium of inflatable art. The multisensory exposition path balances the lightness of inflatable works, with the complexity of human emotions.
Featuring installations created by 19 renowned international artists, the museum immerses visitors into a world of contemporary art, which is designed to be touched, moved and felt.
Gemar’s Gloria Veta, commented: “Each journey through the awe-inspiring ‘Hyperstellar’ experience at the Balloon Museum goes beyond an ordinary art exhibit and is a leap towards a more sustainable planet and a symbol of the excellence of Made in Italy.”
