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Connect @ Autumn Fair opens for registration

Taking place on 3 – 6 September at NEC Birmingham, buyers now have access to register early for their free ticket.

This August sees the launch of Connect @ Autumn Fair, the new meetings programme designed to transform the buying experience and offer a host of pre-show benefits for buyers to connect with hundreds of leading brands.

Offering a new way to shop, Connect @ Autumn Fair will help buyers to find the right brands and help Autumn Fair exhibitors to create leads, orders and opportunities in an efficient and effective way, by fuelling thousands of pre-arranged meetings before the show opens.

Buyers will have access to detailed information on all exhibitors prior to the show opening, with the ability to search and filter them by criteria that is most important to their business.

All meetings take place during the show on the exhibitor’s stand, so buyers can view and ask questions about the products in person. The new programme is completely free for buyers to use and there is no minimum meeting requirement.

Nicola Meadow, divisional managing director of Hyve Group, commented: “The most common questions and feedback we get from our exhibitors before they exhibit, at the show and once they leave the show are; ‘What buyers are coming?’, ‘Who attended and from what companies?’, and ‘What were they there to buy?’. For the first time in history, we are giving Autumn Fair exhibitors access, pre-show, to buyers profiles so they can see for themselves.

“This inevitably will help them to generate leads, opportunities, and orders in an incredibly efficient and effective way. Added to that, it offers retailers the best of both worlds – the opportunity to plan ahead and secure meetings with exhibitors in advance of the show as well as the joy of discovering and shopping the show in the traditional way.”

To register, please visit

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