The seven Dress-up or Partyware finalists in The Licensing Awards 2019 product categories have been named.
The judging for the prestigious product categories took place at Arsenal’s Emirates stadium earlier this month. Over 4,000 licensed products were entered into the awards this year.
Some 150 retail buyers judged the entries, individually selecting which five products they considered the best in each category.
Reflecting the broad retail base of licensed products, the judging panel this year included buyers from right across the retail spectrum including Forbidden Planet, M&Co, Toymaster, John Lewis, The Entertainer, Games Workshop, Moonpig, Sainsbury’s Argos, Tesco, M&S, Morrisons, Sainsbury’s Tu, River Island, George @Asda, WH Smith, Character.com, Next, Tesco F&F, Primark and Hamleys.
Best Licensed Dress-up or Partyware category finalists are:
- Barbie 60th Anniversary Set from RH Smith & Sons
- Elmer Collection from Amscan International
- L.O.L Surprise! Partyware from Unique Party
- Marvel: Avengers Endgame Dress-Up from Rubie’s Masquerade
- Nerf Party Range from Amscan International
- Roald Dahl World Book Day Collection for Tesco (F+F) from RH Smith & Sons
- Toy Story for George@Asda from Christy’s by Design