MSN has reported that the party retailer owned by Carole Middleton, the Princess of Wales’ mother, has hired advisors as it struggles with falling sales.
Interpath has been appointed to advise on Party Pieces’ strategic options, which could include a sale or funding from an outside investor. The news comes after reports that the company suffered declining sales over the Christmas period.
Party Pieces, which last year launched into the US, reportedly struggled as cost-of-living pressures increased, and Royal Mail strikes delayed deliveries. The company was also reported to be in a dispute with suppliers over attempts to extend payment terms.
A spokesperson for Party Pieces said: “We are working with our advisors to secure additional investment which will help support the business as we look to embark on the next phase of our growth plan.”