What’s Popular On Pinterest?

According to social media barometer Pinterest, these are the most searched-for, pinned and saved Halloween costumes and themes for 2017 so far (end Sept).

The team behind the online company have crunched the data and – thanks to its almost 180 million monthly users – the following are currently the top ten most coveted costumes this year.

1. Pennywise the Clown from the Steven King movie IT,

2. Characters from the Netflix show Stranger Things,

3. Belle from Beauty and the Beast,

4. Giraffes – ‘pins’ are up by 1200% on 2016!,

5. Wonder Woman – more than 230,000 WW costume ideas have been pinned,

6. Game of Thrones characters, from Jon Snow to the Khaleesi herslf,

7. Baywatch costumes – searches are up by 240% this year,

8. Hippie – generic 60s and 70s styles are popular choices,

9. Unicorn – with searches up 130% since May these are a safe bet, and

10. Mermaids – a popular choice for the fashion-forward in 2017.

TAGS baywatch, beautyandthebeast, belle, gameofthrones, giraffes, hippie, IT, mermaid, pinterest, strangerthings, unicorn, wonderwoman