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“The gender reveal trend has taken the baby shower world by storm”

Progressive Party finds out what the current trends in gender reveal parties, and the latest products from key suppliers in the sector.

Coming together and celebrating a pregnancy was traditionally marked with a baby shower for the mum-to-be and her friends and family, but in recent years, an extra opportunity to host a party during those exciting nine months has arisen, with the advent of the gender reveal. The trend seems to be growing with new and innovative ways to reveal appearing all the time.

Jonathan Grassi, executive managing director of Grabo, explains: “Parties to celebrate gender reveals originated in America in the early 2000s at the hand of writer Jenna Karvunudis and have slowly arrived in the UK and Europe as well.”

To read the full feature in the digital edition of Progressive Party Europe, simply click here.

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