Rubie’s Masquerade has enjoyed a busy first few days of Spielwarenmesse, during which it unveiled its permanent showroom, offering a year-round opportunity to showcase product to buyers.
The new space, which will be permanently situated at Spielwarenmesse in Nuremberg, has already proved to be a success during this year’s German toy fair. Positioned among other global brand names, the modern, entertaining and product-led space has been a talking point of the 2019 event.
“This new showroom offers a real snapshot into the current and future product line-up for Rubie’s,” said Holly Oldham, UK managing director for Rubie’s. “We have designed this great space with retail solutions in mind; using layouts and ranging to offer buyers inspiration and support, not just great product at the forefront of licensing and entertainment.”
The permanent showrooms at Spielwarenmesse will mean that buyers and other contacts can visit at any time throughout the year, not just during the show.
Holly continued: “The showroom is a year-round opportunity for us to welcome buyers and show them the future of Rubie’s, it’s a seriously exciting time ahead. We welcome all contacts to get in touch should they wish to organise a visit.”
