Qualatex has reported strong sales for its dinosaur-themed Jurassic World: Fallen Kingdom range of latex, foil and Bubble balloons.
The Jurassic World: Fallen Kingdom range has gotten off to a ‘roarsome’ start following the release of the fifth instalment in the Jurassic Park series.
The summer blockbuster made over $148 billion at the box office in its opening weekend, making it the second ever most successful opening for a Universal film. It also enjoyed the #1 film slot in 67 different countries including the USA, Brazil, Australia and Mexico.
The huge success of the film has been reflected in sales of Qualatex’s new Jurassic World: Fallen Kingdom balloon collection. The range includes a giant 38” Raptor Microfoil shape, an 18” Raptor microfoil balloon, a Jurassic Bubble and various printed latex designs.
“We’re enjoying strong demand for our new Jurassic World range,” says Julie Dommett, head of marketing for Pioneer Europe. “As well as being perfect presents for dinosaur lovers, the products also lend themselves perfectly to retail windows and in-store displays due to their eye-catching designs, making them an ideal choice for all party and giftware retailers looking to make an impact in store.”