The Halloween & Costume Association (HCA) – also known as the Halloween Industry Association – has rolled out a new consumer resource for the 200 million Americans expected to participate in this year’s Halloween celebrations.
The new website has been designed to entertain and educate while also covering everything from industry trends to new costumes and accessories.
“With the 2018 top ten costume predictions including everything from superheroes to political villains, we’re expecting to see some pretty amazing selfies on social media this year,” said Kevin Johnson, HCA chairman and chief excitement officer at Elope.
On the trends front, the HCA is forecasting family costumes, group get-ups and pop culture references galore as well as a resurgence in nostalgic costumes.
“There are 17 million millennial parents out there who can remember a time without the internet,” continued Kevin. “They are attracted to all things retro and are the ones responsible for most of the Halloween spending!”
In addition to a calendar of events and parties taking place across the country, visitors to the website will also find safety tips, industry stats and little-known Halloween facts and folklore as well as details about costume competitions and year-round party ideas.
For more details on the exciting 2018 trends, themed party ideas, upcoming holidays and random reasons to sport a superhero suit, visit www.halloweencostumeassociation.org.
