This ad will be closed automatically in X seconds.

Grabo appoints UK chief of decorators

Italian party and balloon company Grabo has appointed Paula Ardron-Gemmell, owner of Pink Tree Parties, as its ‘chief of decorators’.

In addition to running her own balloon business and being an active member of the NABAS committee, Paula – who is based in Lancashire – will now also be showcasing Grabo’s ever-expanding ranges of everyday and seasonal lines.

Paula will be bringing her vast talents and experience as a top decorator to oversee all aspects of Grabo’s strategy to help promote its wide-ranging balloon offering across all media, internet and distribution channels.

“I am very excited to welcome Paula to the UK Grabo team,” commented Phil Bardsley, business development manager for Grabo UK. “She will be a valuable asset in promoting our products through her superb decorating skills.”

He continued: “This is a hugely important step in our strategy to increase our profile here in the UK, taking advantage of Paula’s creative talents using the very best Grabo balloons.”

Paula added: “I’m delighted to be working with Grabo, showcasing its fabulous balloons to other UK decorators. It’s a wonderful opportunity to be able to demonstrate how beautiful the Grabo range is within decor or as stand alone pieces for retailers. At Pink Tree Parties we’ve been using Grabo balloons since they launched and can’t wait to help other professionals experience how lovely they are to work with.”

MORE NEWS
Copy of Progressive Preschool featured image (19)
 
Progressive Party looks at the importance of licensing in the sector and what the latest trends are....
Copy of Progressive Preschool featured image (18)
 
Spring Fair 2025 is on track to sell out at its 75th anniversary edition. ...
Copy of Progressive Preschool featured image (17)
 
Rubies has been recognised at Walmart's Sustainability Milestone Meeting as one of 10 vendors working towards more sustainable practices....
Copy of Progressive Preschool featured image (16)
 
Essex-based balloon shop, Heartfelt Balloons, has relocated to a new premises in Hadleigh....
Copy of Progressive Preschool featured image (15)
 
Customers can now shop from over 700 Party City stores across the US on Instacart for same-day delivery in as fast as an hour....
Copy of Progressive Preschool featured image (3)
 
Research by Vypr has shown that the cost-of-living crisis is affecting how UK consumers plan to celebrate Halloween this year. ...
Get the latest news sent to your inbox
Subscribe to our daily newsletter