As the only balloon manufacturer sponsoring the museum, Gemar has provided over 700,000 balloons to create an immersive experience where visitors become part of modern art.
Visitors to the museum will find rooms filled with Gemar’s iconic colours, as well as sculptures, a flower bar and many other exhibits.
The event launched in Rome, where it was the first museum dedicated entirely to inflatable art, and welcomed over 500,000 visitors over four months.
More than 15 international artists have collaborated to create the event in Paris, with runs until August 21st, 2022. Find out more and book tickets at balloonmuseum.fr.
