The first exhibition dedicated to inflatable art, has now opened in Casa de Campo in Madrid.
Having made its debut in Rome, then Paris and Milan, the exhibition will run in Madrid until 23 July, Gemar is the official balloon partner for the event for the fourth time.
Pop Air was created by a range of balloon artists from around the world, including Studio Eness, Plastique Fantastique, Karina Smigla-Bobinski, Architects of Air, Cyril Lancelin, Hyperstudio, Pepper’s Ghost, Pneuhaus & Bike Powered Events, Motorefisico, Quiet Ensemble, and many more.
Visitors will find themselves at the centre of the exhibition with a new way of participating and features which create opportunities for interaction and connection where visitors can immerse themselves in the exhibition.
The exhibition is planned to visit New York, London, LA, Barcelona and more in coming months.