South West London indie, A Party Palace, will close its doors for the final time on Saturday 24 February, 2024.
After 15 years in business, A Party Palace has announced ‘It’s goodbye from us’.
The closure is due to the increasing pressure from online retailers, as well as rising prices. The retailer said: “In a world of Amazon and online purchasing, with ever increasing prices and overheads, our business model is no longer viable.”
A statement on Facebook said: “Over the last 15 years we’ve had the honour and joy of bringing birthday, party & dressing up dreams to life.
“We’ve watched your kids grow up, go off to secondary school, uni, have their own families. We’ve helped you celebrate your big birthdays (some more enthusiastically than others), anniversaries and other huge achievements.
“In our old shop, we saved many grown ups the night before a forgotten school dress up day, kitted out shows and extravaganzas.
“We’ve dressed Elvis and Madonnas galore, more Where’s Wallys than we care to recall and let’s not start on Harry and Hermione.
“We bossed Halloween, the best season of the year, embraced the chaos and the queues and thrived on the spooky buzz.
We’ve plotted some of the biggest and bestest parties, from
0-100.
“We’ve worked with some awesome partners and venues & have made some gorgeous friends.
“I’ve had the best teams of phenomenal balloon fairies, past & present, that have been on this journey with me. These beauties need their own post, which will come.
“For me, parting ways with my phenomenal Penny & Jess, will be the hardest part.
“I can’t not mention our Saturday fairies, Milly and Charlotte too.
“Articulating that bit ain’t so easy…
“Being part of this community is a privilege which we’re full of gratitude for. We love that we know so many of you and your families. We look forward to your visits and hearing your news.
“We’ve also loved sharing our news with you but this bit of news is the biggie.
“The time has come for us to say ‘the party’s over’.
“The high street is an incredibly tough place to be for most independent retailers and we have felt this in a big way.”
The store is now offering a ‘mammoth’ closing down sale with 50% off everything except inflated balloons and weights.
