Christmasworld 2021 will now be taking place from 17 – 20 April 2020, as part of a one-off joint event with Paperworld and Ambiente in Frankfurt.
The new B2B event will be known as the International Consumer Goods Show – Special Edition and will be supplemented with an online programme of Consumer Goods Digital Days.
Messe Frankfurt has rescheduled the spring events despite reassuring customers that its halls are ‘among the safest enclosed buildings in which people can spend time without being subjected to an increased risk of infection,’ with continuous fresh air and strict hygiene regimes.
The decision reflects the tightening of travel restrictions by governments and companies as the worldwide pandemic continues to develop, as around 85% of exhibitors at the three shows travel to Frankfurt from abroad.
“The trend-oriented order cycles of the consumer goods industry require an annual event at the beginning of the year,” explained Stephan Kurzawski, member of the management team at Messe Frankfurt. “The merging of Ambiente, Christmasworld and Paperworld… offers all participants the opportunity for business meetings, ordering and networking in Frankfurt and is the best answer to the current challenges.”
“It is important for our customers that we make a decision at an early date, as it would otherwise be time for them to begin investing in their trade fair presentations,” added Wolfgang Marzin, Messe Frankfurt’s president and chief executive officer. “Messe Frankfurt will continue working closely with its customers to ensure that its decisions serve the interests of the exhibiting industries.”
Find out more at christmasworld.messefrankfurt.com
