Now in its tenth year, BAPIA – the Balloon And Party Industry Alliance – has given its logo a fresh new makeover for 2020, which has now been released for members to use in their marketing and social media.
“We were very happy with the original logo ten years ago and it has worked very well, but we felt that it was time for a bit of an upgrade,” said chief executive John Bowler.
“BAPIA is a pro-active industry organisation that works for its members and we are constantly striving to ensure that we are an industry leader. We wanted our logo to reflect that, while we move forward our core values remain the same, so we have made the logo more contemporary while maintaining the basic design.”
The logo is available for members to use either in its basic form with black or white lettering or in a ‘Proud Member of” format. Some seasonal variations have also been created that will be used by BAPIA during the relevant seasons.
