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Jakks signs Sonic the Hedgehog 3

In a new multi-year partnership with Sega of America, Jakks Pacific will design, develop and manufacture a range of products including costumes and costume accessories.

Kevin Feely, vice president of marketing at Jakks, commented:Sonic the Hedgehog 3 promises to be an exciting addition, with the Blue Blur embarking on his next thrilling journey. The Sonic movie product has been a resounding success among retail, audiences, kids, and the enthusiastic collector community.

“We eagerly anticipate the return of Sonic and his beloved companions and look forwarding to bringing them back in a big way in 2024.”

Michael Cisneros, associate director of licensing and Sega of American, added: “Jakks Pacific has consistently delivered innovative, top-quality merchandise for the Sonic the Hedgehog brand. This is our third toy partnership with JAKKS for the Sonic movie franchise, and Sonic the Hedgehog 3 will be the best yet. We cannot wait to share the incredible line of toys and costumes to compliment the release of the film.”

All products for Sonic the Hedgehog 3 will be available globally online or in retail stores in 2024.

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