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‘Balloons continue as key elements in event decor’

Progressive Party finds out what the latest trends in the balloon sector are, and what new products are launching.

Following a spike in sales during lockdowns, balloons have since sustained their popularity in the party industry for a wide range of event decor designs, as well as gifts, with social media propelling their on-trend status, as well as driving new trends within the sector.

Organic arrangements are still popular, while social media ofter dictates what colours are trending. Mark Brett, UK agent for Globos Payaso, explains: “The current two key words being organic and colour. Organic refers to shape of design and colour refers to, wait for it, colour.

“It’s all about what colours are trending via social media. With the advent of balloons stuffing, fusion or blending (the technique of putting one balloon inside another) has created a huge colour palette.

To read the full feature in the latest issue of Progressive Party magazine, simply click here.

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