The new trend isn’t against weddings per se, but about dropping traditions with bridal trouser suits, short wedding dresses and mismatched bridesmaid outfits.
Research by Aura Print, has shown the top ten anti-wedding wedding trends appearing on TikTok for this summer:
- Anti-bride – 28.4 million TikTok hashtag views and a search increase of 130%.
- Cheap wedding – 19.2 million TikTok hashtag views and a search increase of 66%
- Short wedding dress – 15.3 million TikTok hashtag views and a search increase of 156.4%
- Mismatched bridesmaid dresses – 5 million TikTok hashtag views and a search increase of 9,900%.
- Wedding suit for brides – 3.6 million TikTok hashtag views and a search increase of 177%.
- Colourful wedding dresses – 2.5 million TikTok hashtag views and a search increase of 210%.
- Naked wedding cake – 1.8 million TikTok hashtag views and a search increase of 426.3%.
- Wedding mocktails – 238.2k TikTok hashtag views and a search increase of 229.6%.
- Elope wedding – 229.9k TikTok hashtag views and a search increase of 29%.
- Upcycled wedding dress – 41.4k TikTok hashtag views and a search increase of 6,700%.