Ciao grows licensed portfolio

European licensed dress-up company welcomes eight new licensors following the ongoing popularity of its current range.

Ciao has recently finalised deals with eight licensors to boost its popular licensed dress up offering – Sonic, Rainbow High, Pink Panther, Pippi Longstocking, Blues Clues and Me, Hot Wheels, Pinocchio and Fireman Sam. The 19 new lines will offer a wide range of choice for consumers, and have been included in the company’s upcoming Carnival 2022 catalogue.

The new brands join the company’s existing lines, which include costumes for Batman, Harry Potter and Barbie. The latest addition to these brands is a new Harry Potter costume, which comes complete with accessories.  It includes Harry Potter lined cloak with embroidered  coat of arms, glasses, mock shirt with detachable tie, and a wand to complete the wizarding experience. The item is available in 3 sizes: 5 -7 yo, 7-9 yo and 9-11 yo.

“We are always pleasantly surprised by the ongoing popularity of Harry Potter , Batman and Barbie costumes and accessories, as our products have become an outlet for expression during the long lockdown”, said Andrea Guglielmo sales representative of Ciao.

MORE NEWS
The Licensing Awards
 
Entries for The Licensing Awards close on Thursday 30 May 2024. ...
Copy of Progressive Preschool featured image (11)
 
Progressive Party finds out what the latest trends in the balloon sector are, and what new products are launching....
Copy of Progressive Preschool featured image (10)
 
A team from Pioneer Europe showcased the beauty and versatility of Qualatex 20" Deco Bubble Balloon in a recent creative project at the Shard. ...
Copy of Progressive Preschool featured image (9)
 
For the next event from 28 January to 1 February 2025, organiser Spielwarenmesse is creating opportunities for exhibitors and visitors to benefit from a new on-site experience....
Disguise
 
Aneesa Beasley, vp of commercial trading EMEA for Disguise joins PPE to chat about emails, consumer spending habits, licensing and more....
Copy of Progressive Preschool featured image (1)
 
A district council in Prague has proposed a ban on ‘outrageous’ costumes worn by hen and stag parties....
Get the latest news sent to your inbox
Subscribe to our daily newsletter