Leading retail gift and lifestyle tradeshow Spring Fair has revealed a new layout for the 2020 edition of the show.
The new layout, which was announced this week by show organisers ITE Group, will see the show being reorganised the show into two overarching sections, Home & Living and Gifts.
The idea behind the new layout is that it will improve the general flow of the show and provide retailers and other buyers with more crossover buying opportunities. The Party Show will remain in Hall 5, as part of the toy section.
Spring Fair is a key event for many in the party and balloon trade, with high-profile party exhibitors including Rubie’s, Pioneer Europe, Amscan and Palmer Agencies, among others.
“Spring Fair is the perfect opportunity for visitors to talk to our experts and ensure they are making best use of all the tools available to them, to deliver great results in the season ahead,” said Julie Dommett, head of marketing at Pioneer Europe.
To celebrate the announcement, ITE Group is offering 10% off the cost of a stand for all exhibitors who book space for Spring Fair 2020 before Thursday 7 February 2019 (the final day of Spring Fair 2019).
