‘Pinfrights’: Top Halloween inspiration for 2018

Popular lifestyle inspiration website Pinterest has looked at the ‘most searched’ list of more than 300 million Halloween ideas, revealing the site’s most popular searches.

In addition to traditional and unique costume ideas, with popular pins (online mood boards) ranging from llamas to avocado on toast, the list of Pinfrights for 2018 also revealed the site’s most-searched Halloween beauty look and decor choices.

Over half of all Halloween-related pins are about costumes, with solo efforts, group costumes and children’s costumes all getting special mentions. The costume themes are wide-ranging, but shy away from the traditionally scary, with dinosaurs and Mamma Mia proving to be the more popular and on-trend choices, with searches for the latter up by 1,000%.

The most popular beauty inspiration for consumers choosing to focus on Halloween make-up is Sally from The Nightmare Before Christmas – searches are up 91% this year, despite the film having been released in 1993. Pumpkin make-up styles feature on the list as well, with searches for the look up by 884%.

Pumpkins also feature in the top ten decor list, with searches for pumpkin lanterns up by over 300%, although floating witches hat lights (up by 485%) top the list of clever decor ideas.

MORE NEWS
 
BAPIA chairman John Bowler recently took the opportunity to talk about of life’s more mundane essentials – insurance....
 
Established Italian partyware company Carnival Toys is looking for commission-based sales agents to cover the UK party retail and wholesale...
 
Leading US party chain retailer has seen shares sink after reporting Q3 earnings hurt by lower-than-expected sales....
 
Discounts of up to 36% are available for those who register early for the 2019 show....
 
Budget retailer has launched a complete range of children’s Nativity costumes for this year....
 
Costume company has produced a costume based on Jason Kelce’s Super Bowl parade outfit....
Get the latest news sent to your inbox
Subscribe to our daily newsletter