Following a two-year break, Spring Fair is back this weekend at its usual Birmingham NEC home from 6 – 9 February and is promising a show full of bright new finds across all areas of the party industry from some key suppliers. Progressive Party found out what’s planned from Alison Graham, key account director for the event.
Following the successful relaunch of Autumn Fair last year, following its absence due to the pandemic, the team behind Spring Fair are working hard to ensure the 2022 show is better than ever.
Alison Graham, key account director, Spring Fair, explains: “We have spent many months researching the market, talking to our customers, listening, and learning, and feel confident that Spring Fair will deliver the best possible experience across its four days.
“Visitors will discover the most inspirational and exciting brand line-up and stock rich exhibitors, as well as the newness, cross-buying opportunities and sustainable products that are so key to buyers and their customers now.”
To read the full interview with Alison and to find out what party suppliers are planning for this year’s show, head to the digital issue of Progressive Party Europe magazine here.