US party retail chain Party City has been making headlines after firing an employee who posted a racist rant on social media, which then went viral.
Party City took the decision to respond publicly, via its Twitter account, after the now ex-employee posted a 45-second recording of her offensive rant onto her social media account, before calling for violence against the Black Lives Matter movement.
The video went viral on Thursday 11 June, gaining more than 1 million views. Hours later, Party City posted a statement to its social media accounts condemning the video and announcing that ‘the employee who produced and posted the video’ had been fired.
“We have zero tolerance for this type of behaviour and language,” read the Party City statement. “Party City stands in solidarity with our black colleagues, customers and communities and we condemn acts of racism, bigotry and hate. Disregard for basic human rights of any kind has no place in our communities or country and certainly not at Party City.”
Party City’s post was subsequently liked more than 7,000 times.