Christy’s By Design scoops Licensing Award for Very Hungry Caterpillar dress-up

The stunning Very Hungry Caterpillar butterfly dress-up for George@Asda from Christy’s By Design was named the winner of the hotly-contested Best Licensed Dress-up or Partyware Range at Wednesday night’s first ever virtual Licensing Awards.

The award, which was sponsored by Brand Licensing Europe, was presented by BLE’s European account and business development manager, Matthieu Battini.

Screenshot 2020-12-18 at 09.54.28
The awards were held online via digital events platform hopin.

The glitzy dress features detachable tulle wings in a colourful design and is topped off by a cute headband with antennae, taking a colourful and cute approach to Very Hungry Caterpillar dress-up.

It’s fantastic to have recognition for the Christy’s By Design teams’ hard work, especially design and technical, who have done an amazing job,” added Laura Sumner, UK director at Christy’s By Design.

“We’re delighted our Very Hungry Caterpillar butterfly costume for George has won an award this year,” added Mel Beer, head of licensing at Amscan, which owns Christy’s By Design.

Wednesday night’s spectacular digital event saw a virtual audience of almost 1,100 licensors, licensees, agents and retailers coming together in the week before Christmas to celebrate the finalists and winners of this year’s awards.

See the full coverage on LicensingSource.net or watch the whole event again on the official YouTube channel.

MORE NEWS
PHil Grabo
 
After six years of valued and appreciated work at Grabo, Phil Bardsley, UK business development manager, will leave the company....
MAD Product
 
Following rapid growth in the UK, US and Australian markets, MAD Product has expanded its team with a new creative product developer....
Boland 2
 
In March 2024 Boland launched its new catalogue featuring hundreds of new items of party wear for young and old alike. ...
B&LLAs
 
The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2024 have officially been revealed....
Morph Costumes 2
 
The co-founder and ceo of Morph Costumes recently joined host Sebastian Schieke on the popular podcast....
Licensing for retail
 
A survey at the recent Licensing for Retail Day has highlights retailers has provided insight into the role licensing plays in retail business strategies....
Get the latest news sent to your inbox
Subscribe to our daily newsletter